Let’s not lie: the relationship between dinosaurs and unicorns is not easy to come by. When large companies and startups decide to collaborate to co-create solutions, one side may get frustrated. And the fault is far from open innovation, but the search and selection of the best partner for that business.
For this reason, today the market has several business models that help solve the problem. The trick is then to find the best one for your company. Here, let’s explain a little about each of them to help you make that decision: